Evaluation Question #1- Poster

In what ways did your media project develop, challenge or use conventions of real media products?

I looked at existing posters in order to ensure that I would be working along the right lines. Nearly all posters no matter what the genre, tend to follow certain conventions, this include reviews about the film, a feature title, along with images of the main characters. However the colours and layouts used are dependent on the genre. I looked at Rom-Com posters to find that they are usually quite plain, but are reliant on the images used. A factor that also determines the genre of the film is the background used; first of all I trialed just a plain background, but felt that it didn’t look very professional. I then used a light blue background, but found that it clashed with both the font and one of the images used. I then used a orange colour and felt that it worked well, this is because bright colours are normally associated with happiness and so therefore I feel it helps to represent the Rom-Com idea of the trailer well. I wanted to ensure that the images stood out from the poster so that it made it more eye catching, so I therefore added an outer glow to achieve this. As mentioned before it is usually the images used that are the main feature of the poster, the expressions on the character’s faces are usually a key element in order to represent the idea of the film. With my poster I had the male actor in the centre, surrounded by females. The expression on the male character’s face is that of confusion, therefore this may encourage viewers to want to go and see the film to find out the outcome. The expressions of the surrounding girls I feel help to show their personalities. Three of the girls are looking in other directions which may suggest that they aren’t interested, whereas one of them is looking at the male character which could suggest that she is the one ? Another main feature of a film poster is the title, this is because it is usually something which is catchy in order for viewers to remember it and therefore then talk about it. I chose the title of my film for a number of reasons; one being that each word is only one syllable therefore short and snappy. Another reason was that it was able to be used in order to create irony.

 

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